Taking place under the tagline ‘Not beyond us’, World Cancer Day 2015 will take a positive and proactive approach to the fight against cancer, highlighting that solutions do exist across the continuum of cancer, and that they are within our reach.
The campaign explores the implementation of what we already know in the areas of prevention, early detection, treatment and care. This enables the exciting prospect that this campaign can impact the global cancer burden – for the better.
The 2015 campaign will be articulated around four key areas of focus:
Choosing healthy lives
Delivering early detection
Achieving treatment for all
Maximising quality of life
“World Cancer Day is the ideal opportunity to show how joining forces can have a global impact. Cancer is not only a health issue but has wide-reaching social, economic and development implications as well. So it is a necessity that we, UICC, take multisectorial approach, working together with governments, leaders, communities, key stakeholders, partners and individuals around the world to press for change to happen across the whole continuum of cancer care.”
Prof. Tezer Kutluk, President – Union for International Cancer Control (UICC)
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